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Looking for easy-to-implement tricks for building a marketing strategy for your startup that maximizes your ROI for every dollar spent?

Pour a drink and click around.

A startup’s survival hinges on more than just a flashy website or a hefty marketing budget. It’s about a story—a brand story that not only defines who you are but also sets you apart from the noise. In a recent post, we emphasized the critical importance of getting CRYSTAL CLEAR on your messaging. Let’s dive […]

Branding, Marketing Strategy

The Power of Your Startup’s Brand Story: Why It Matters and How to Find It

Woman telling brand story


Here at Carter House Copy, we LOVE a good listicle. And we mean LOVE.  Why? Because bulleted lists: Did you enjoy that mini-listicle about why we love listicles? 😉 Lists are appealing to a wide range of audiences due to a number of components, but what we hear most often is how easy they are […]

Copywriting, Website Tips

6 Sexy Ways to Write Lists People Will Read

person reading blog on laptop


We get it. You’ve poured hours into a blog or content piece for your business. You’ve worked through the writer’s block, the long-winded sentences and now, voilà! It’s ready to post –– so you think. You’ve crafted a beautiful piece that you’re proud of, but what’s it missing? A kickass title to grab your audience’s attention […]


5 Blog Title Formulas that Aren’t Played Out Everywhere

A MacBook Pro on WordPress 'Add New Post' page.


We bet you’ve never thought about how your blog posts rank on Google. But — how many times have you Googled something and clicked the first or second result that pops up — just because it’s at the top of the search results? And comparatively — how many times have you clicked through to the […]

Copywriting, Website Tips

How to Write Blogs that Rank on Google

computer on laptop with magazine and field notes


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