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Picture this: you’ve got a beautiful photo to post on Instagram and an exciting story behind it you want to share with your followers. There’s just one thing you need to do –– write the caption! If you’re like many of our clients, you get caption-shy every now and then. But, while you may feel […]

Copywriting, Social Media

3 Simple Ways to Improve Your Instagram Captions

iPhone with Instagram

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Instagram. IG. The gram. It’s the social media platform many have a love-hate relationship with. Not because it isn’t fun to scroll through your feed watching Reels, IG stories, and keeping up with your favorite accounts — but because when it comes time to post your own content, the pressure is on. Instagram captions allow […]

Copywriting, Social Media

3 Ways to Master Your Instagram Captions Without Breaking a Sweat

instagram feed on iphone

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So you’ve done all 👏 the 👏 things 👏 the internet’s told you to do when it comes to growing an Instagram account — but now you’re wondering, “How do I show up on Instagram search?” so that people who could benefit from my services can actually find you. Lucky for you — we’re throwing […]

Social Media

3 Ways to Show Up in Instagram Search

girl scrolling on Instagram

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No matter how much of a content superwoman you may feel like you are — everyone is one rough week away from burnout. Sorry to be a Debbie Downer — we’re just trying to prove a point here, k? 🤪 Everyone hits that creative wall when they’ve been creating content for days and days and […]

Social Media

3 Quick Tips for Repurposing Content

girl looking down at Instagram feed on her phone

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These days, everyone and their mama is telling you alllllllll the ways to increase your Instagram engagement — but no one is telling you how to convert that engagement into revenue. Am I right? via GIPHY One thing I’m quick to tell my clients who are chasing hard after Instagram engagement is this: Homegirl, you […]

Social Media

How to Turn Instagram Engagement into Revenue

Diana P. Carter on laptop and taking client call in Charlotte, NC

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Ah — the ever elusive perfect Instagram caption. It seems like there are so many opinions on how to write the one that’s going to get you those followers, those profile visits, that viral post. Everyone has opinions and everyone claims to have figured out the “secret formula.” Well — we aren’t going to be […]

Social Media

Instagram Caption Writing 101

Diana P. Carter, copywriter, holding her phone and scrolling Instagram

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