Ok — we’ve got some knowledge to drop on you about how to sell to your audience and we’re giving them away for FREE. Below are our top four sales page hacks you can use to turn those visits to your sales page into dollar signs.  We’re about to blow your mind here.  Are you […]

Let’s just cut to the chase here, okay? YOU NEED A BLOG. Even if you’re thinking, “Blogs are so 2011 — how do you even write blogs people read anymore?” — you need one. Hear us out — we’re heard alllllll the reasons why people think they don’t need a blog: The market is oversaturated!No […]

As of July 8th, 2021 — Carter House Copy was officially one year old. After six years in corporate marketing and communications and three more years doing the same for a nonprofit — I officially launched Carter House Copy (formerly Diana P. Carter Co.) as a legitimate business in July 2020.  Of course, I’d been […]

I bet you’ve never thought about how your blog posts rank on Google. But — how many times have you Googled something and clicked the first or second result that pops up — just because it’s at the top of the search results? And comparatively — how many times have you clicked through to the […]

We’ve all been there — or, at least I know I 1,000% have. You open up a fresh Google Doc with the expectation of writing knockout copy and then it hits you like a ton of overripe avocados (because we ALL hate those, right?): WRITER’S BLOCK.  Sure — I may not have a way to […]

So you’ve finally taken the leap and decided to hire a copywriter for your brand or business. But now you’re maybe wondering — okay, what questions do I need to ask my copywriter before I hire them? First of all — CONGRATULATIONS on making the move to invest in your business and hire an expert […]

At Diana P. Carter Co, we LOVE The Bachelor franchise. We’re unashamed of our fandom and try and find a way to work it into every conversation — and that’s what we’re about to do 😉 via GIPHY If The Bachelor has taught us anything, it’s that FIRST IMPRESSIONS MATTER and you know what? Your […]

There are so many things that you spend your time doing as a business owner. You’re the accountant, the sales rep, the social media manager, the designer, the administrator, and the coffee-getter. (I could go on and on and on and on……..) With all of this that you have going on – writing and publishing […]

So you’re scrolling through your Instagram feed, you see a cute photo or graphic and you expand the description to read the full caption.  Which of these captions would make you think, “Oh yeah! I’ve GOT to work with these people,”? OPTION 1: I was able to increase my engagement rate by using this method.  […]

Picture this: You’ve been working with a new copywriter, everything is going great! Or so you thought. You received your first piece of copy from them and while it’s well-written, it just doesn’t quite sound like you.  Or maybe this… You finally hired a graphic designer! Yay for delegating! You get some graphics back and […]